Episode 70: Why Content Batching Isn’t Working for You, and What to Do Instead

Feel like content batching is supposed to save time, but instead, it just leaves you overwhelmed, uninspired, and burned out?

You’re not alone.

In this episode of Stop the Scroll, I’m challenging the traditional advice around batching your content and sharing my alternative: idea batching.

I’ll walk you through how this more flexible and sustainable system works for my energy and creative flow, how I use Notion and Airtable to organize ideas and inspirations, and why the pressure to batch a month of content in one sitting just doesn’t work for everyone.

Episode Highlights:

  • Why batching content drains your creative energy (especially if you're neurodivergent)

  • What "idea batching" is and how it works

  • How to build an ongoing bank of ideas using tools like Notion and Instagram saves

  • Why batching captions and B-roll can be more realistic than batching everything

  • Using ChatGPT as a creative collaborator (without losing your voice)

  • How to turn inspiration into consistent, lower-pressure content

  • Real talk about managing business and family obligations at the same time

Resources & Mentions:

Subscribe, leave a review, and share Stop the Scroll with a friend or fellow business owner who needs a little more confidence and a lot less overwhelm in their marketing. Your reviews help us reach more creators like you!

______________________________________________________________________

Connect with me:

Previous
Previous

Episode 71 : Proven Marketing Strategies to Attract More Local Customers

Next
Next

Episode 69: Instagram Engagement in 2025: What Actually Works (Even When You’re Not Posting Daily)