Episode 70: Why Content Batching Isn’t Working for You, and What to Do Instead
Feel like content batching is supposed to save time, but instead, it just leaves you overwhelmed, uninspired, and burned out?
You’re not alone.
In this episode of Stop the Scroll, I’m challenging the traditional advice around batching your content and sharing my alternative: idea batching.
I’ll walk you through how this more flexible and sustainable system works for my energy and creative flow, how I use Notion and Airtable to organize ideas and inspirations, and why the pressure to batch a month of content in one sitting just doesn’t work for everyone.
Episode Highlights:
Why batching content drains your creative energy (especially if you're neurodivergent)
What "idea batching" is and how it works
How to build an ongoing bank of ideas using tools like Notion and Instagram saves
Why batching captions and B-roll can be more realistic than batching everything
Using ChatGPT as a creative collaborator (without losing your voice)
How to turn inspiration into consistent, lower-pressure content
Real talk about managing business and family obligations at the same time
Resources & Mentions:
Notion – my tool for organizing ideas and captions
Airtable – Used for podcast production tracking
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Connect with me:
Website - https://www.heidijschmidt.com/
Instagram - https://www.instagram.com/HeidiSchmidtCreative
LinkedIn - https://www.linkedin.com/in/legallyheidi/